{"title":"Matte finish","description":"\u003cp\u003e \u003cspan\u003eMatte Finish, Impeccable Style\u003c\/span\u003e \u003cspan\u003e: Each product in the\u003c\/span\u003e \u003cspan\u003eMatte Collection\u003c\/span\u003e \u003cspan\u003eis designed to give you long-lasting styling with a matte finish, which enhances naturalness without sacrificing control. Whether you are looking for a strong hold for a structured look or a light touch for a soft hairstyle, this collection offers you the ideal solution for every need.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"matt-wax","title":"Matt wax","description":"\u003cp\u003eOur matte wax provides a strong, natural hold, providing a matte finish without the shine. Its lightweight, water-based formula shapes hair evenly, adding definition without weighing it down. Ideal for creating voluminous or messy looks, it keeps hair under control with long-lasting hold. Easy to apply and remove, this wax leaves hair clean and free of residue, for a natural, matte style.\u003c\/p\u003e","brand":"KALON_STORE","offers":[{"title":"Default Title","offer_id":46613271413078,"sku":"MW","price":12.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/6840\/9630\/files\/BDC5213D-8182-4305-9A67-9E11D4FB8C4F.png?v=1741942154"},{"product_id":"matt-natural","title":"Natural matte","description":"\u003cp\u003eThis wax is the ideal choice for those looking for a natural and textured styling with a matte finish. Its formula based on white clay guarantees a strong and long-lasting hold without weighing down the hair, keeping it light and voluminous. Thanks to the purifying and hydrating properties of white clay, it helps to combat humidity and prevent frizz, for a perfect look every time. Suitable for all hair types, it allows you to easily create different styles, from the messiest and most voluminous to the most defined, without leaving residues or shine, for a matte and natural effect. With a soft consistency that is easily distributed, the wax offers a flawless result that lasts all day, for a fresh and uncompromising look.\u003c\/p\u003e","brand":"KALON_STORE","offers":[{"title":"Default Title","offer_id":47681314324822,"sku":"","price":12.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/6840\/9630\/files\/E0A84D44-84FC-4EA2-ACE9-9E32ABF1AA7E.png?v=1732275644"},{"product_id":"matte-fix-ombre","title":"Matte finish","description":"\u003cdiv\u003e \n\u003cspan data-canva-clipboard=\"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\"\u003e\u003c\/span\u003e\n \u003cp\u003eClay-based matte wax is ideal for creating a bold, structured and perfectly matte look. 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